SMS Template Approval Process

According to TRAI’s regulation on unsolicited commercial communication, all telecoms must verify every SMS content before delivering it (Template scrubbing). For this, all the businesses using SMS need to register Entities, SenderIDs, SMS templates in a centralised DLT portal. Below are the steps to register the SMS template in a centralised DLT portal and to add the template in the SMS country portal (Service provider).

Step 1: Visit the Airtel DLT portal( ) and select your area of operation as Enterprise then click on next.

Step 2: Login into the portal by entering the proper credentials and OTP.

Please contact the HR manager for the credentials and the OTP.

Step 3: Now select the Template from option and then click on content templates.

Now click on Add button to go to the next section.

Step 4: Select the option mentioned in the image below.

Note: a) For placeholder text (dynamic text in message) mention {#var#} in the message. Each {#var#} can contains 0-30 character. If dynamic text is supposed to go more than 30 characters in length, then two {#var#} have to mention side by side. Now the dynamic text can be up to 60 characters. Example:- Hi Citizen, Click on this link to pay the bill {#var#}{#var#} EGOVS b) It is mandatory to mention EGOVS at the end of every message. c) Select Template message Type as Regional if the message is in another language rather than English.

After clicking on the Save button, the template is added to the portal, Now wait for the approval of the template. Once the template gets approved save the template id and the message.

Step 5: Repeat process from Step 3 to Step 4 to register template in DLT portal.

Note: The below steps are to add approved templates in the SMS Country web portal. These steps might be different for other service providers but the data required for any service provider would be the same.

Please contact the HR manager for the credentials.

Step 7: Select option Features, then click on Manage button under Template section.

Then click on Add DLT Template button.

Step 8: Mention the template id and message of the approved template which we have saved earlier in step 4. And select sender id as EGOVFS.

After adding all the above details click on Add Template button. Now the DLT approved template get added into SMS Country portal and it is ready to use.

Select ISLanguage check box if the message is in any other language other than English.

Step 9: Repeat process from Step 7 to Step 8 to add approved template in SMS Country portal.